Your People LLC grew out of a desire to make meaning in an era of distant communication. As social media and online presence grew, we realized the power in human connection, in telling true stories about inspiring brands, in the necessity of purpose to drive anything worth doing.
Your People LLC grew out of a dream that work could be meaningful, personal, and fun. Born out of a desire to do more, be more, and have more, this company began at the nadir of the recession, the creation of a single mother and former journalist who wanted to share her storytelling skills with organizations that needed to find a way to capture more customers.
Lynne Golodner sought to support her young children and work around their schedules, doing what she does best – finding compelling stories and sharing them with the people they might change and inspire. Turning her storytelling talents into a needed support for businesses, nonprofits, and educational institutions, Lynne created a boutique firm that becomes part of client teams, finding the meaning and purpose in what they do and bringing it to the forefront of brand marketing.
Your People LLC, a storytelling and strategy agency, aims to build a world where everyone finds the right words to explain what they do, who they are, and what they believe, transmitting their passion and purpose in ways that inspire and motivate. Created in 2007, Your People LLC helps people find their voice and their purpose, guiding organizations to care for clients as an authentic marketing strategy. Communications efforts focus on sharing the human stories behind organizations, building mutually-beneficial relationships that create customer loyalty and longevity.
We hear you. We see you. You Matter.
Inspired by that journalistic storytelling tradition, Your People LLC brings raw honesty and realness to industry. This approach connects people to purposeful pursuits, achieves real results, and drives measurable growth. It also builds confidence, transforming marketing into a meaningful, honest, mutually beneficial endeavor.
Based in suburban Detroit and driven by a virtual team across the United States, Your People LLC creates foundational storytelling and builds far-reaching Marketing and Communications strategies. The company conducts Communications Audits to assess strengths and identify opportunities. Created with the notion that everyone needs PR and Marketing, but not everyone can or should pay a fortune for it, Your People LLC manages Marketing and Public Relations for some clients, while coaching others to do it themselves. Your People LLC excels wherever story is a focus, including blogging, media relations, social media, websites, email marketing, and person-to-person storytelling.
The Your People team speaks clients’ language and understands their industries, while retaining the objectivity of an outside partner. Joy-filled client collaborations empower organizations with a new understanding of their brand positioning.
If you’re looking for direction, if you desire growth, if you’re just not sure how to attract your ideal audience, we can help. Click here to learn more about the power of strategic storytelling, mutually beneficial relationships, and higher purpose to grow your reach and build brand awareness.