Stories express the inherent humanity in all of us. Stories tell us what we value, what matters to us. Stories tell us who we are, grounded in time and place and context.
Brands that create lasting connections are the ones that win loyal, repeat business. The brands that care about their customers.
by Christina Weaver As I pulled up to the large red doors of the Detroit Foundation Hotel, I knew I was in for treat. It was one of those great days at work that doesn’t feel like work because you get to do something you are passionate about. Something that read more
By Lynne Golodner Stories Unfolding When I was traveling recently with YP team member Dana Nyquist, to meet with a client (Sacramento Waldorf School), we had breakfast one day at Mimosa House. It was an early sunny weekday with a forecast of 90 degrees, and we found the restaurant by read more
It’s Women’s History Month and we just celebrated International Women’s Day on March 8th. As women, what stories do we tell about ourselves? Who authors our story? How is our story shared, received, perceived? And for that matter, what is the story of women in business? Not your typical women-in-the-workplace read more