Boutique firm with storytelling and relationship focus earns Platinum for Strategic Comms during a crisis, Gold for website development, and Honorable Mention for corporate blogging.
HUNTINGTON WOODS, Mich. (November 14, 2017)— Boutique public relations and marketing communications agency Your People recently received three 2017 MarCom Awards for its strategic and crisis communications, website and blogging work.
On behalf of nonprofit client Samaritas (www.Samaritas.org), Your People earned a Platinum MarCom Award for its handling of Strategic Communications Crisis Planning & Response last January, after President Donald Trump issued an Executive Order regarding refugees and immigration. Your People developed statements, coordinated responses to media inquiries, planned a press conference and conducted media training for participating refugees and organizational leadership, and secured 41 media stories across print, TV, radio and online outlets.
On behalf of nonprofit client One Earth Writing, which was founded by Your People owner and Chief Creative Officer Lynne Golodner in 2016, Your People won a Gold MarCom Award for digital media and websites, specifically regarding the design and creation of the One Earth Writing website, www.OneEarthWriting.org.
The agency also received an Honorable Mention for digital media writing on behalf of client Transitions Legal (www.TransitionsLegal.com). Your People coordinates, manages, and assists with writing the blog in collaboration with Transitions Legal principal, family law attorney, mediator and collaborative professional Alisa Peskin-Shepherd.
“We are honored and humbled to be recognized for our work on behalf of our clients,” says Golodner, who founded Your People in 2007, after a 15-year career as a print journalist. “Our philosophy of combining storytelling, relationship-building and higher purpose to build brand awareness and grow an organization’s reach creates long-lasting, genuine connections between our clients and their audience.